@phdthesis{Korol,
  type      = {Bachelor Thesis},
  author    = {Maryna Korol},
  title     = {Generation Z: Client-Bank relationship with particular focus on changes in banking strategy in the age of digitalization},
  abstract  = {This thesis provides an overview of Generation Z with a focus on Mittweida University of Applied Sciences students. It explores the general issues of students' behavior in life, as well as their attitudes toward the financial and banking sectors. It also examines the German banking market, its strengths and weaknesses in attracting new clients. At the end, possible strategies for the development of the bank in terms of attractiveness for young people are provided.},
  language  = {en}
}