TY - THES U1 - Abschlussarbeit (Bachelor) A1 - Meixner, Maximilian T1 - Entwicklungsanalyse für das Medium Print am Beispiel der BILD-Zeitung N2 - nicht vorhanden N2 - In recent years the degree of sophistication regarding news outlets’ distribution channels has grown exponentially, due to the advancement of current technologies. This bachelor thesis takes aim at these alterations in the media landscape, in order to analyze the economic and social impact on the print newspaper market. As a subject of my analysis I will utilize the Bild Zeitung and will attempt to highlight the evolution at the core of that segment. Subse-quently I will dissect future consumption potential of non digital media alongside its digital substitutional goods. KW - Journalismus KW - Bild KW - Digitalisierung Y2 - 2014 U6 - https://nbn-resolving.org/urn:nbn:de:bsz:mit1-opus-43033 UN - https://nbn-resolving.org/urn:nbn:de:bsz:mit1-opus-43033 ER -