@phdthesis{Mull,
  type      = {Bachelor Thesis},
  author    = {Claudia Mull},
  title     = {Printanzeigen : ein immer noch lohnendes Werbemittel},
  url       = {https://nbn-resolving.org/urn:nbn:de:bsz:mit1-opus-13598},
  abstract  = {nicht vorhanden},
  language  = {de}
}