@phdthesis{Pokrajcic,
  type      = {Bachelor Thesis},
  author    = {Vice Pokrajcic},
  title     = {Social Media und Facebook als innovative Marktinstrumente zur Kundenbindung und Kundenakquisition},
  url       = {https://nbn-resolving.org/urn:nbn:de:bsz:mit1-opus-44438},
  abstract  = {nicht vorhanden},
  language  = {de}
}