@phdthesis{Schweyer,
  type      = {Bachelor Thesis},
  author    = {Katrin Schweyer},
  title     = {Gender Marketing am Beispiel der M{\"a}nnerkosmetikserien L’Or{\´e}al Men Expert und Dove Men+Care},
  url       = {https://nbn-resolving.org/urn:nbn:de:bsz:mit1-opus-28885},
  abstract  = {nicht vorhanden},
  language  = {de}
}