@phdthesis{Meckert,
  type      = {Bachelor Thesis},
  author    = {Carolin Meckert},
  title     = {Weihnachten – das ganzj{\"a}hrige Marketingevent},
  url       = {https://nbn-resolving.org/urn:nbn:de:bsz:mit1-opus-29239},
  abstract  = {nicht vorhanden},
  language  = {de}
}