The expression of social status by consuming luxury goods : how recent brand management is taking advantage of it
- nicht vorhanden
Download full text files
- Dokument_1.pdf
Bachelorarbeit - Titelblatt
- Dokument_2.pdf
Bachelorarbeit - Textteil
Additional Services
Statistics
| Author: | Vanessa Stock |
|---|---|
| URN: | urn:nbn:de:bsz:mit1-opus-8391 |
| Document Type: | Bachelor Thesis |
| Language: | German |
| Date of Publication (online): | 2010/10/29 |
| Publishing Institution: | Hochschule Mittweida |
| Release Date: | 2010/10/29 |
| GND Keyword: | Luxusgut; Markenartikel; Management |
| Institutes: | 06 Medien |
| DDC classes: | 380 Handel, Kommunikation, Verkehr |
| Open Access: | Innerhalb der Hochschule |
| Licence (German): |  Urheberrechtlich geschützt |
