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Markenentwicklung von Festivals am Beispiel des Wacken Open Airs

Brand development of Festivals using the example of Wacken Open Air

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Metadaten
Author:Lukas Kahl
URN:urn:nbn:de:bsz:mit1-opus4-57572
Document Type:Bachelor Thesis
Language:German
Year of Completion:2015
Granting Institution:Hochschule Mittweida
Release Date:2015/10/06
GND Keyword:Marke , Entwicklung , Festspiel
Institutes:06 Medien
Access Rights:Frei zugänglich
Licence (German):License LogoEs gilt das UrhG

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