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Sustainable production and consumption patterns in the chocolate industry : Comparing supply and demand of ethical chocolate on the German market

Nachhaltige Produktions- und Konsummuster in der Schokoladenindustrie : Vergleich der Markteinführung ethischer Schokoladen mit Nachfrage und Akzeptanz auf dem deutschen Markt

  • Where does the cocoa, which we consume on a regular basis, come from? Supply chains are not always transparent, much less easily comprehensible. The cocoa industry faces ongoing challenges. Whether it be the chocolate manufacturers’ promise to maintain a sustainable and ethical supply chain, the minimal impact on the environment or the maximum adherence to human rights in their production process. This paper revises important steps which lead to the compliance with UN standards and questions the role of consumers in the construct of ethical chocolate products.

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Metadaten
Author:Jule Hackendahl
Advisor:Jill Deschner-Warner, Ramona Kusche
Document Type:Bachelor Thesis
Language:English
Year of Completion:2022
Granting Institution:Hochschule Mittweida
Release Date:2023/03/21
GND Keyword:Produkteinführung; Nachhaltigkeit
Page Number:131
Institutes:06 Medien
DDC classes:658.83 Marktforschung, Marktanalyse, Produkteinführung, Konkurrenzanalyse, Trendforschung
Open Access:Frei zugänglich
Licence (German):License LogoUrheberrechtlich geschützt