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This thesis provides an overview of Generation Z with a focus on Mittweida University of Applied Sciences students. It explores the general issues of students' behavior in life, as well as their attitudes toward the financial and banking sectors. It also examines the German banking market, its strengths and weaknesses in attracting new clients. At the end, possible strategies for the development of the bank in terms of attractiveness for young people are provided.
The impact of organisational structure and organisational culture on the efficiency of a business
(2020)
The fear of losing flexibility and effectiveness due to an increased organisational structure induced by personal growth is causing SME's to defer structural changes. The purpose of this work is to examine whether the structural and cultural demands of employees match the structure and predominant culture within such a medium-sized company. As part of this, a survey was made to evaluate the current status and to suggest furthermore where and how changes would make sense to regain or even improve organisational efficiency.