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Internationalization and business expansion appear to be the most challenging processes in business conduction today. Every step of the foreign market entry process and overseas operations establishment is full of obvious risks and hidden pitfalls. Theoretical background, multiplied with the vital practice, is playing the key role in such a complicated business process; such information can be used as a guideline by further market entrants and players. At present, Germany with its well-developed engineering industry represents a broad space for research of internationalization process in its different forms, as well as can show both successful and negative results of foreign market entries.
Implementation of a customised business model for innovative engineering consultancy services
(2019)
Business development is vital for every organisation who intend to grow. It follows expansion through organic and inorganic means. Also, there are many innovative business styles which help organisations to expand. This thesis shows how engineering services organisation chose its form of business expansion
The following thesis explains how engineering service sector company uses its expertise to expand its business towards consultancy market with the demonstration of the real-life executed business model.
The thesis provides a solution for the following issues
1) What is the best in-house strategy to be developed for business expansion in the service industry?
2) How did the niche market experiences help for business expansion?
This master thesis covers the topics of Customer relationships formation in the IT-outsourcing market on the example of “ABC” company. Most works related to the topic IT outsourcing cover the problems of implementation of IT services and the process of providing them to the customers and mostly all the issues are covered from the perspec-tive of consumers. Thus, problems and results of outsourcing providers of IT services remain almost uncovered. This master thesis is to reveal the specific features of IT out-sourcing business in Belarus and to develop an approach to the formation and construc-tion of a system of relationships between the company and its clients as a source of competitiveness increase.
The bachelor thesis is assigned to introduce the theoretical concept of Human Recourses Management, to analyze the work of human resources department of the LLC Tavria-V and to offer actions with recommendation to improve the productivity of the personnel. To start the implementation of actions for personnel management improvement, first of all, an overview of theoretical and methodological aspects of the HRM are presented and theories which earlier had an impact on our present running of the "workers" are described. Secondly, the concept of organizational work of the enterprise, main indexes and types of activities are figured out and in the form of tables and diagrams analyzed. The main object of the thesis - the process of personnel management with qualitative characteristics is described and presented. Using also the survey of employee all advantages and disadvantages of the present system of HRM are defined. Then in the last part, taking to account all data about current situation, recommended actions and effect for LLC Tavria-V on the basis of the personnel management analysis are presented in the work.
This Master Thesis covers two main Topics: Sharing Economy and Risk Management and combines them in frames of this paper in order to provide a methodology (Uber was chosen as an example) of how a risk management process may be applied to a Sharing Economy business, as well as which types of risks are of special relevance for those types of businesses.
In the following bachelor thesis the current trends and potential applications of digitalization in the service industry will be discussed. With the nowadays surging demand on digitalization in all industries, there are branches of the service industry where digitalization is yet to be exploited to its full potential. However, it is difficult to pick and choose which branches of the industry should be fully digitized and which should be partially digitized. The result of this work should therefore facilitate the process of applying digitization in the consulting services where face to face human interaction has been the key to the industry for years. For this purpose, essential factors to be taken into account were identified, which are to be sought after through the analysis, in the specification of the system requirements as well as in the performance of a utility value analysis.
The theoretical foundations of enterprise management using information technology were reviewed; analysis of the effectiveness of the use of information systems in the enterprise; ways of improving the enterprise management mechanism using information systems (on example of Mars Wrigley Confectionery Belarus) have been developed.
This thesis provides an overview of Generation Z with a focus on Mittweida University of Applied Sciences students. It explores the general issues of students' behavior in life, as well as their attitudes toward the financial and banking sectors. It also examines the German banking market, its strengths and weaknesses in attracting new clients. At the end, possible strategies for the development of the bank in terms of attractiveness for young people are provided.
The impact of organisational structure and organisational culture on the efficiency of a business
(2020)
The fear of losing flexibility and effectiveness due to an increased organisational structure induced by personal growth is causing SME's to defer structural changes. The purpose of this work is to examine whether the structural and cultural demands of employees match the structure and predominant culture within such a medium-sized company. As part of this, a survey was made to evaluate the current status and to suggest furthermore where and how changes would make sense to regain or even improve organisational efficiency.
How Covid-19 impacts the workplace of knowledge workers in a pandemic and post pandemic world
(2021)
The following master thesis covers the topic workplace. The focus lies on the corona pandemic and how the pandemic has affected and will continue to affect the workplaces of knowledge workers. Therefore, the workplace as a research area has been described holistically, followed by the presentation of gathered secondary data and the conducted in depth interviews by the author. The presented secondary data and primary data are agreeing in the workplace how people know it will be changed after the pandemic. The most likely outcome is the hybrid workplace concept which mixes the home office, the office and alternatively third places. For these changes the companies have to be equipped and prepared. The meaning of the office will increase and has to be redesigned in order to meet the needs of the knowledge workers which are coming back to the office eventually.